Since its publication in 2005, Thomas Friedman’s The World Is Flat has remained a steady bestseller. And now it’s the most downloaded podcast on iTunesU. Capturing a talk presented at M.I.T. in 2005, this video podcast introduces you to Friedman’s concept of Globalization 3.0. It’s a new era of globalization that gained momentum just a few years ago, when “a global, web-enabled platform,” enabling the “sharing of knowledge and work, irrespective of time, distance, geography and increasingly even language,” started flattening the world and empowering individuals anywhere to become players in the global economy. If you’ve never read his book, this 85 minute video offers a substantive and quite engaging introduction to Friedman’s thinking. Note: you can access the talk in multiple media formats here.
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I would much rather the discourse on Globalization came from economists like Joesph Stiglitz (Nobel winner for economics and was Chief Economist at World Bank), Paul Krugman (Princeton), Pankaj Ghemawat (Harvard)etc. Ted Koppel interviews Friedman and Joseph Stiglitz, who ofcourse doesnt find a mention in Friedman’s book.
Two books to read, which offer a counterperspective to Friedman’s “The World is Flat.”
The Harvard Professor, Pankaj Ghemawat’s latest book, “Redefining Global Strategy,” is more academically inclined. I read an article of his published in the journal, “Foreign Policy”, where he argues that the world is, at best, only semi-globalized. His argument being that Cultural, Administrative, Geographic and Economic aspects of a nation come in the way of total globalization from taking place and cites examples of the same.
The other small, but interesting book, is by Aronica and Ramdoo, “The World is Flat? A Critical Analysis of Thomas Friedman’s New York Times Bestseller.” It is a small book compared to the 600 page tome by Friedman, and aimed at the common man and students alike. As popular as the book may be, some reviewers assert that by what it leaves out, Friedman’s book is dangerous. The authors point to the fact that there isn’t a single table or data footnote in Friedman’s entire book. “Globalization is the greatest reorganization of the world since the Industrial Revolution,” says Aronica. Aronica and Ramdoo conclude by listing over twenty action items that point the way forward, and they provide a comprehensive, yet concise, framework for understanding the critical issues of globalization.
You may want to see http://www.mkpress.com/flat
and watch http://www.mkpress.com/flatoverview.html
for an interesting counterperspective on Friedman’s
“The World is Flat”.
Also a really interesting 6 min wake-up call: Shift Happens! http://www.mkpress.com/ShiftExtreme.html
There is also a companion book listed: Extreme Competition: Innovation and the Great 21st Century Business Reformation