whether universities will continue pouring content into their iTunes troves in 2007. The answer boiled down to this: Podcasting stands poised to proliferate in ’07, much like the web did back in ’95 and ’96. Just a year ago, the New Oxford American Dictionary selected “podcast” as the “Word of the Year.” The buzz is out there. But how many people have ever listened to a podcast firsthand? It turns out not too many. In a recent survey, the Pew Research Center found that only 12% of web users have ever worked with podcasts (as compared to 7% one year prior), and only 1% download them daily. These numbers are partly a reflection of supply and demand. Not too long ago, podcasts were fairly limited in number. But, during the past 12 months, many universities (see our full collection) have carved out some space on iTunes and developed substantial collections. Somewhere in ’07, we should hit an inflection point. Supply will increase demand. Demand will trigger more supply. We’ll see exponential growth and never look back. The days where you could personally keep tabs on all the great new podcasts will simply be over, although we’ll sift through them and highlight what’s worth your time.
Resources Mentioned in Interview:
- UC Berkeley’s 59 courses available via podcast
- Stanford courses available via Podcast
- Stanford Lectures