If you’re an author of litÂerÂary ficÂtion, you’d do well to shoot felÂlow author Gary ShteynÂgart an advance copy of that soon-to-be-pubÂlished masÂterÂpiece you’ve got in the pipeline. He won’t just love the book, he’ll blurb it, thus telegraphÂing your insidÂer staÂtus to the estabÂlishÂment and readÂers in the know. It’s a far from an excluÂsive club. As author Levi AshÂer notes in the video above, ShteynÂgart’s the sort of menÂsch who willÂingÂly blurbs his friends. Also friends of friends. DitÂto strangers. (ForÂmer stranger Karen RusÂsell wonÂders if perÂhaps some agent-deployed fruit basÂket was responÂsiÂble for garÂnerÂing her some of ShteynÂgart’s “swaÂmi magÂic”.)
The insouÂciant qualÂiÂty of the typÂiÂcal ShteynÂgart endorseÂment is not intendÂed to teleÂgraph any insinÂcerÂiÂty on his part. His misÂsion is securÂing readÂers for the sort of titles indie bookÂstores hold dear, and in order for that misÂsion to sucÂceed, he has to genÂerÂate blurbs by the bushel. He may not get to the end of every volÂume he chamÂpiÂons, but he makes it deep enough to get a genÂerÂal sense that such a thing might be pleaÂsurÂable.
His highÂly pubÂlic willÂingÂness to clamÂor aboard othÂer authors’ bandÂwagÂons has been described as both promisÂcuÂity and perÂforÂmance art. It has inspired a tumÂblr, and now the tongue-in-cheek mini-docÂuÂmenÂtary above. NarÂratÂed by Jonathan Ames, it feaÂtures a cavÂalÂcade of grateÂful New York City-based lit stars, gameÂly strivÂing to exude the sort of devÂil-may-care buoyÂanÂcy at which their hero excels.
Thanks to Edward C. for sendÂing this along.
RelatÂed ConÂtent:
The Book TrailÂer as Self-ParÂoÂdy: Stars Gary ShteynÂgart with James FranÂco Cameo
- Ayun HalÂlÂiÂday’s best known book was blurbed by Stephen ColÂbert.
