How to Operate Your Brain: A User Manual by Timothy Leary (1993)

Speak­ing at the Human Be-In in Jan­u­ary 1967, Tim­o­thy Leary uttered the famous phrase bor­rowed from Mar­shall McLuhan, “Turn on, tune in, drop out.” It was short­hand for say­ing exper­i­ment with psy­che­delics and achieve new lev­els of con­scious­ness.

Almost 30 years lat­er, Leary had­n’t lost his mis­sion­ary zeal. In 1993 (and only a few years before his death), the for­mer Har­vard psy­chol­o­gy pro­fes­sor record­ed “a pub­lic ser­vice video” called How to Oper­ate Your Brain. Here, Leary nar­rates an almost epilep­tic seizure-induc­ing video, pro­vid­ing what some con­sid­er “a guid­ed med­i­ta­tion” of sorts. I’d pre­fer to call it an unortho­dox “user man­u­al” that tries to impart Leary’s unique sense of enlight­en­ment:

The aim of human life is to know thy­self. Think for your­self. Ques­tion author­i­ty. Think with your friends. Cre­ate, cre­ate new real­i­ties. Phi­los­o­phy is a team sport. Phi­los­o­phy is the ulti­mate, the ulti­mate aphro­disi­ac plea­sure. Learn­ing how to oper­ate your brain, learn­ing how to oper­ate your mind, learn­ing how to redesign chaos.

As you get deep­er into the med­i­ta­tion, you’ll real­ize one thing. Three decades may have passed since Leary pop­u­lar­ized the catch­phrase of the coun­ter­cul­ture. But he’s still get­ting his ideas from McLuhan. If you fol­low the video (or tran­script) to the end, you’ll dis­cov­er that ones and zeros have basi­cal­ly tak­en the place of LSD. Leary says:

Now we have dig­i­tal com­mu­ni­ca­tion. We can cre­ate our fan­tasies. We can cre­ate our rhythms, design on screen.… Any­one in any cul­ture watch­ing this screen will get the gen­er­al pic­ture. It’s one glob­al vil­lage. It’s one glob­al human spir­it, one glob­al human race. As we link up through screens, linked by elec­trons and pho­tons, we will cre­ate for the first time a glob­al human­i­ty, not sep­a­rat­ed by words or minds or nation­al­i­ties or reli­gious bias­es.

You can find McLuhan med­i­tat­ing on the con­cept of an Elec­tron­ic Glob­al Vil­lage in anoth­er vin­tage clip.

Relat­ed Con­tent:

Beyond Tim­o­thy Leary: 2002 Film Revis­its His­to­ry of LSD

This is What Oliv­er Sacks Learned on LSD and Amphet­a­mines

Aldous Huxley’s LSD Death Trip

McLuhan Said “The Medi­um Is The Mes­sage”; Two Pieces Of Media Decode the Famous Phrase


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