No doubt about it, Marshall McLuhan was a cryptic thinker and a bit of an odd duck. Earlier this week, Colin Marshall brought you an Introduction to Marshall McLuhan, presented by Tom Wolfe (best known for The Electric Kool-Aid Acid Test and The Bonfire of the Vanities). In putting together that post, we stumbled upon another gem of a video, a testament to McLuhan’s quirkiness — and we mean that in the best possible way. Above McLuhan, kicking back on a couch, reveals his “peculiar reading habit,” admitting: “If it’s a frivolous, relaxing book, I read every word. But serious books I read on the right-hand side only because I’ve discovered enormous redundancy in any well-written book, and I find that by reading only the right-hand page this keeps me very wide awake, filling in the other page out of my own noodle.” There’s a bit of hubris in that approach, but also a certain amount of creativity too. Perhaps you’ll want to give it a try.
Dan Colman is the founder/editor of Open Culture. Follow us on Facebook, Twitter, Google Plus and LinkedIn and share intelligent media with your friends. Or better yet, sign up for our daily email and get a daily dose of Open Culture in your inbox.