The Future of Print

WNY­C’s lat­est On The Media (iTunes — Feed — Site) cov­ers the cri­sis of tra­di­tion­al book pub­lish­ing in a new media age. While Ama­zon rolls out the Kin­dle and more and more con­tent comes out in pure dig­i­tal form, we’re still pub­lish­ing more books than ever before. One inter­est­ing note from the pro­gram is that pub­lish­ers have dis­cov­ered that offer­ing more free con­tent online (i.e. not just excerpts but whole chap­ters of new books) serves to increase sales even more. The show was great–worth a lis­ten.


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