If you ask a few of today’s youngÂsters what they want to do when they grow up, the word “design” will almost cerÂtainÂly come up more than once. Ask them what design itself means to them, and you’ll get a variÂety of answers from the vagueÂly genÂerÂal to the ultra-speÂcialÂized. The conÂcept of design — and of designÂing, and of being a designÂer — clearÂly holds a strong appeal, but how to define it in a useÂful way that still applies in as many casÂes as posÂsiÂble?
One set of answers comes from the 90-minute “Crash Course in Design ThinkÂing” above, a proÂducÂtion of StanÂford UniÂverÂsiÂty’s HasÂso PlatÂtner InstiÂtute of Design, or d.school. The InterÂacÂtion Design FounÂdaÂtion defines design thinkÂing as “an iterÂaÂtive process in which we seek to underÂstand the user, chalÂlenge assumpÂtions we might have, and redeÂfine probÂlems in an attempt to idenÂtiÂfy alterÂnaÂtive strateÂgies and soluÂtions that might not be instantÂly apparÂent with our iniÂtial levÂel of underÂstandÂing.” In a brief hisÂtoÂry of the subÂject there, Rikke Dam and Teo Siang write that “busiÂness anaÂlysts, engiÂneers, sciÂenÂtists and creÂative indiÂvidÂuÂals have been focused on the methÂods and processÂes of innoÂvaÂtion for decades.”
StanÂford comes into the picÂture in the earÂly 1990s, with the forÂmaÂtion of the Design ThinkÂing-oriÂentÂed firm IDEO and its ” design process modÂelled on the work develÂoped at the StanÂford Design School.” In othÂer words, someÂone using design thinkÂing, on the job at IDEO or elseÂwhere, knows how to approach new, vague, or othÂerÂwise tricky probÂlems in varÂiÂous secÂtors and work step-by-step toward soluÂtions. D.school, with their misÂsion to “build on methÂods from across the field of design to creÂate learnÂing expeÂriÂences that help peoÂple unlock their creÂative potenÂtial and apply it to the world,” aims to instill the prinÂciÂples of design thinkÂing in its stuÂdents. And this crash course, through an activÂiÂty called “The Gift-GivÂing Project,” offers a glimpse of how they do it.
You can just watch the video and get a sense of the “design cycle” as d.school teachÂes it, or you can get hands-on by assemÂbling the simÂple required mateÂriÂals and a group of your felÂlow design enthuÂsiÂasts (make sure you add up to an even numÂber). YoungÂster or othÂerÂwise, you may well emerge from the expeÂriÂence, a mere hour and a half latÂer, with not just new probÂlem-solvÂing habits of mind but a newÂfound zeal for design, howÂevÂer you define it.
“Crash Course in Design ThinkÂing” will be added to our colÂlecÂtion, 1,700 Free Online CoursÂes from Top UniÂverÂsiÂties. You can find a numÂber of MOOCS on design thinkÂing and design at CoursÂera.
RelatÂed ConÂtent:
DownÂload 20 Free eBooks on Design from O’Reilly Media
Bauhaus, ModÂernism & OthÂer Design MoveÂments Explained by New AniÂmatÂed Video Series
Abstract: Netflix’s New DocÂuÂmenÂtary Series About “the Art of Design” PreÂmieres Today
Based in Seoul, ColÂin MarÂshall writes and broadÂcasts on cities and culÂture. He’s at work on the book The StateÂless City: a Walk through 21st-CenÂtuÂry Los AngeÂles, the video series The City in CinÂeÂma, the crowdÂfundÂed jourÂnalÂism project Where Is the City of the Future?, and the Los AngeÂles Review of Books’ Korea Blog. FolÂlow him on TwitÂter at @colinmarshall or on FaceÂbook.



















