There are some earÂly signs that pubÂlishÂers and bookÂsellers may be seeÂing the light.
Until recentÂly, the book world applied an irraÂtional logÂic to downÂloadÂable audioÂbooks and podÂcasts. As we notÂed back in FebÂruÂary, the paper verÂsion of the bestÂselling busiÂness book, The Long Tail, ran conÂsumers $16.47 on AmaÂzon. And yet the cheapÂer-to-proÂduce audio verÂsion implauÂsiÂbly amountÂed to $31.95 on iTunes and $27.99 on AudiÂble. Did it make sense? HardÂly.
Since FebÂruÂary, a litÂtle bit of reaÂson has been injectÂed into the marÂket. As the The New York Times recentÂly notÂed, the pubÂlishÂer HenÂry Holt made a smart move. They took the popÂuÂlar podÂcast, The GramÂmar Girl (iTunes Feed Web Site), and withÂin days spun off an hourÂlong audioÂbook priced at a sane $4.95. The next thing you know, it became the bestÂselling audioÂbook on iTunes. Here, the audioÂbook forÂmat let pubÂlishÂers respond to a marÂket opporÂtuÂniÂty — and far more quickÂly than they ever could have with a traÂdiÂtionÂal book. (A traÂdiÂtionÂal GramÂmar Girl book won’t come out until next year.)
RatioÂnal act #2: Some pubÂlishÂers are now releasÂing audio verÂsions of new books before issuÂing the actuÂal hard copies. Why? Because, they’ve found that digÂiÂtal copies can genÂerÂate buzz and greater sales for paper copies. And yes, in these sitÂuÂaÂtions, the digÂiÂtal and paper verÂsions are comÂpaÂraÂbly priced.
FinalÂly, bookÂsellers are now using audio to inform conÂsumers and motiÂvate them to click “Add to ShopÂping Cart” a litÂtle more often. Take for examÂple the new line of podÂcasts from AmaÂzon. CreÂatÂed by in-house ediÂtors, AmaÂzon Wire (iTunes — Feed ) offers interÂviews and excluÂsives with authors of new books. AmaÂzon BookÂClips (iTunes — Feed ) puts a spotÂlight on up-and-comÂing and bestÂselling authors. And with SigÂnifÂiÂcant SevÂen (iTunes — Feed), AmaÂzon points you to new must-read titles. How well inteÂgratÂed into AmaÂzon’s sales efforts, and how effecÂtive these podÂcasts will be at genÂerÂatÂing sales, all remains to be seen. But it at least points to a more senÂsiÂble way of bringÂing the digÂiÂtal and paper worlds togethÂer.
Read More...Our forÂeign lanÂguage lesÂson podÂcasts got a litÂtle love yesÂterÂday from the great LifeÂhackÂer site. Many thanks to them. For any visÂiÂtors who aren’t familÂiar with our othÂer podÂcast colÂlecÂtions, here’s a list that you’ll want to peruse.
Arts & CulÂture — Audio Books — ForÂeign LanÂguage Lessons — News & InforÂmaÂtion — SciÂence — TechÂnolÂoÂgy — UniÂverÂsiÂty (GenÂerÂal) — UniÂverÂsiÂty (B‑School) — UniÂverÂsiÂty (Law School) — PodÂcast Primer
Ever wonÂdered what SecÂond Life is and if you should care about it? ImagÂine a 3‑D immerÂsive game where you conÂtrol an avatar and travÂel through conÂstructÂed environments–and now take away the game part. What’s left is a fairÂly wide-open creÂative space where users can creÂate and sell in-game stuff–houses, objects, clothÂing, etc–or engage in group activÂiÂties rangÂing from conÂcerts to politÂiÂcal activism to prosÂtiÂtuÂtion. It’s free to join but to own land (and receive a largÂer stipend of in-game cash) you have to sign up for a monthÂly subÂscripÂtion.
The online comÂmuÂniÂty has been growÂing fairÂly rapidÂly over the past year or two, now boastÂing over one milÂlion users who logged in durÂing the past month. Big busiÂness has takÂen notice of the trend, and comÂpaÂnies from ToyÂota, Microsoft and Sony BMG have all launched virÂtuÂal presÂences in SL.
The serÂvice has been receivÂing some of its most enthuÂsiÂasÂtic press from eduÂcaÂtors who hope to take advanÂtage of the free-for-all 3D spaces as tools for pedÂaÂgogy. You can find a lot of engiÂneerÂing schools, medÂical instiÂtuÂtions and, of course, the Star Trek MuseÂum of SciÂence on this list of sciÂence places in SL. The world’s creÂators activeÂly encourÂage eduÂcaÂtionÂal parÂticÂiÂpaÂtion and teachÂers from many uniÂverÂsiÂties (includÂing HarÂvard, ColumÂbia and more) have tried runÂning coursÂes or trainÂing sesÂsions in the simÂuÂlaÂtion. There is at least one skepÂtic out there, though: Clark Aldrich, a conÂsulÂtant for an e‑learning comÂpaÂny, offers up ten things he sees missÂing from SL as an eduÂcaÂtionÂal tool.
Whether or not SecÂond Life becomes a perÂmaÂnent fixÂture of the InterÂnet landÂscape, it’s cerÂtainÂly capÂtured a lot of peoÂples’ attenÂtion. To learn more about it check out the plethoÂra of podÂcasts availÂable on iTunes. At the very least this world does offer some zany opporÂtuÂniÂties for mulÂtiÂple layÂers of simÂuÂlaÂtion. Check out this video of a U2 “virÂtuÂal tribÂute band” perÂformÂing a conÂcert with lovÂingÂly renÂdered tribÂute avatars:
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What partÂly explains this shift is how the war has been refractÂed through the MidÂdle EastÂern media. Ever since Al Jazeera startÂed airÂing in 1996 (you can watch it here in EngÂlish), the MidÂdle East has had its own free media and seen events through its own lens. And, in the case of the Iraq war, it has meant seeÂing what we don’t see — the unsanÂiÂtized war, the bodÂies, the levÂeled buildÂings, etc. — but also much more munÂdane things that shape overÂall impresÂsions. It means seeÂing, for examÂple, how tone-deaf US spokesÂmen in BaghÂdad show up at jourÂnalÂist conÂferÂences in Abu Dhabi (a comÂpleteÂly non-milÂiÂtary event outÂside of Iraq) in army fatigues, leavÂing essenÂtialÂly the impresÂsion that the US sees the largÂer MidÂdle East as a milÂiÂtary stage. PinÂtak knows the region well, and he articÂuÂlates AmerÂiÂca’s perÂcepÂtion probÂlem in a balÂanced and thoughtÂful way. Check it out here: (iTunes — MP3) Also, on a relatÂed note, anyÂone who wants to digg more deeply into MidÂdle EastÂern perÂspecÂtives may want to explore MosaÂic: World News from the MidÂdle East (iTunes Feed). This Peabody award-winÂning podÂcast proÂvides a daiÂly comÂpiÂlaÂtion of teleÂviÂsion news reports from across the MidÂdle East. The news comes from indeÂpenÂdent and state-run news serÂvices, and it is all transÂlatÂed into EngÂlish. |
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Michael ConÂnelÂly, a crime ficÂtion writer, pubÂlished an op-ed in the LA Times protestÂing the move and he paints a dire picÂture of our culÂturÂal future:
Should we blame cash-strapped newsÂpaÂper comÂpaÂnies or a culÂture that’s shiftÂing away from traÂdiÂtionÂal media altoÂgethÂer? Ladies and genÂtleÂmen, start your iPods–to lend reaÂsoned analyÂsis, we now turn to Steven ColÂbert, who interÂviewed Salman Rushdie on this subÂject earÂliÂer this week (click below or watch the full show on iTunes): |
On MonÂday night faith and atheÂism got a verÂbal workÂout. FamousÂly vitÂriÂolic columÂnist ChristoÂpher Hitchens (a forÂmer libÂerÂal best-known in recent years for his staunch supÂport of the war in Iraq) faced off against RevÂerend Al SharpÂton in a disÂcusÂsion modÂerÂatÂed by Slate ediÂtor Jacob WeisÂberg. Hitchens is a veheÂment non-believÂer and the new author of God is not Great (also availÂable on iTunes). SufÂfice to say that the debate between him and SharpÂton was colÂorÂful. That should come as no surprise–what makes it worth lisÂtenÂing to is that it was also reaÂsoned and intelÂliÂgent.
You can read a tranÂscript or lisÂten to the debate (RealAuÂdio only), which was held at the New York PubÂlic Library.
The two celebriÂty punÂdits saved their best moment for last:
“I’d encourÂage peoÂple to buy the book,” Mr. SharpÂton said. “I don’t
believe what it says, but it’s well writÂten. He’s a very eloÂquent and
well-versed perÂson.”“That’s extremeÂly handÂsome of you,” Mr. Hitchens replied.
As an aside, Hitchens recentÂly appeared on CNN’s Lou Dobbs Tonight. In the interÂview above, you can get a litÂtle more insight into Hitchens’ thinkÂing.
Read More...This web page doesÂn’t look like much, but it housÂes a great deal. Put simÂply, the page plugs you into an archive of 135
vinÂtage AmerÂiÂcan radio shows, spanÂning from the 1930s to the 1950s. This was the height of AmerÂiÂca’s radio days. And when you lisÂten to the recordÂings, it won’t take long to realÂize that AmerÂiÂca was a very difÂferÂent counÂtry then (politÂiÂcalÂly, socialÂly and culÂturÂalÂly) than what it is today. The list feaÂtures some well-known clasÂsics. Take for examÂple, the Abbott and CostelÂlo Show, Bob and Ray Show, Bob Hope Show, Burns and Allen Show, Mel Blanc Show and MilÂton Berle Show (detect a patÂtern yet?). Then, you can also lisÂten in on episodes of GunÂsmoke, Jack BenÂny, The Lone Ranger, The CisÂco Kid, Father Knows Best and the AdvenÂtures Of Philip MarÂlowe. For those who want to expeÂriÂence the clasÂsics of old-time AmerÂiÂcan radio, or what mainÂstream AmerÂiÂcan enterÂtainÂment used to be, this audio archive should keep you busy for a good long while.
RelatÂed WebÂsite: AnothÂer colÂlecÂtion of vinÂtage radio audio clips can be found here.
RelatÂed ArtiÂcle: Radio fans should look back at our artiÂcle on the famous Orson Welles radio broadÂcast from 1938 — The War of the Worlds. ReadÂers can access here an audio file of the origÂiÂnal broadÂcast that sent the US into hysÂterÂics. It’s well worth a lisÂten if you haven’t heard it before.
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Over the past couÂple weeks, our readÂers have sent some new links our way. Here’s some of the good stuff that they’ve had to offer:
See Our PodÂcast ColÂlecÂtions — Tell a Friend About Open CulÂture — Buy a New iPod & iPod Gear |
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The PEN AmerÂiÂcan CenÂter just wound up World VoicÂes 2007, a conÂferÂence feaÂturÂing a slew of major authors, includÂing Salman Rushdie, Don DeLilÂlo, Neil Gaiman, and many more. One of the panÂels this year feaÂtured some litÂerÂary heavy hitÂters readÂing works to raise awareÂness for enviÂronÂmenÂtal issues: BilÂly Collins, Jonathan Franzen, Moses Isegawa, Pico Iyer, Geert Mak, MarÂiÂlynne RobinÂson, RoxÂana RobinÂson, Salman Rushdie, Gary ShteynÂgart, Janne Teller and ColÂson WhiteÂhead all parÂticÂiÂpatÂed (mp3). The PEN orgaÂniÂzaÂtion works for litÂerÂary freeÂdom worldÂwide, and the conÂferÂence keynote (mp3) feaÂtures Israeli author David GrossÂman and Nobel Prize-winÂner Nadine Gordimer disÂcussing the “FreeÂdom to Write.” ConÂsidÂerÂing the news in Turkey these days, you may also want to give last year’s lecÂture with Orhan Pamuk and MarÂgaret Atwood a lisÂten (mp3). The CenÂter also has an iTunes podÂcast series and an audio archive, but since the conÂferÂence just endÂed it will probÂaÂbly take some time for them to process the latÂest audio. iTunes Feed Site
See Open CulÂture’s PodÂcast ColÂlecÂtions: Arts & CulÂture — Audio Books — ForÂeign LanÂguage Lessons — News & InforÂmaÂtion — SciÂence — TechÂnolÂoÂgy — UniÂverÂsiÂty (GenÂerÂal) — UniÂverÂsiÂty (B‑School) — PodÂcast Primer
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WhenÂevÂer you put atheÂisÂm’s most promiÂnent spokesperÂson on Fox News, you’d expect the fur to fly. But that’s not how it turned out. The fur endÂed up stayÂing on the cats when Bill O’ReilÂly interÂviewed Richard Dawkins, author of the bestÂselling The God DeluÂsion, this week, as you can see above.
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