Wikipedia Dominates Search

Inter­est­ing stats:

In Decem­ber 2005, how often did Wikipedia come up as the first search engine result in a giv­en search? Just about nev­er in Google’s case, and 7% of the time in Yahoo’s case. Now, Wikipedia is the first search result 27% of the time on Google and 31% of the time on Yahoo. Rather astound­ing.

This is all revealed in a study which chalks this change up to “the increas­ing dif­fi­cult­ly [search] engines have in cal­cu­lat­ing sat­is­fac­to­ry rank­ing.”  (Source: John Bat­telle’s Search­blog)

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