It takes a lot of swagÂger and conÂfiÂdence to play a couÂple of barre chords on a guiÂtar, look like the coolest cat doing so, and revÂoÂluÂtionÂize rock music while doing so. That’s Link Wray we’re talkÂing about, and the song is the 1958 instruÂmenÂtal hit “RumÂble.” It still sounds fresh today for the same reaÂsons it was conÂtroÂverÂsial at the time. It sounds sleazy, grungy, dirty. This is a song for a pool hall, or a bikÂer bar, and just reeks of cigÂaÂrettes and liquor. And from Pulp FicÂtion onwards, the song has popped up in many movies and TV shows, givÂing a scene a bit of cool danÂger.
The above video is from a one-hour gig that Wray and his band perÂformed at the WinÂterÂland BallÂroom in San FranÂcisÂco, 1974, the forÂmer ice skatÂing rink that proÂmotÂer Bill GraÂham turned into one of the priÂmo music venues of its day. And Link Wray playÂing was like one of the gods of rock descendÂing to anoint the crowd. Presley–though Wray defendÂed him durÂing his act–had dropped out of mainÂstream culÂture. The origÂiÂnal rock and rollers, Wray’s peers, were either dead or nosÂtalÂgia acts. So this appearÂance is magÂiÂcal, rock spirÂit made flesh, lookÂing danÂgerÂous and sexÂuÂal in all his swagÂger.
That swagÂger was well earned. Fred LinÂcoln Wray was born in North CarÂoliÂna to a Shawnee mothÂer, as a CheroÂkee and White father had returned from WWI with PTSD. In the mostÂly Black neighÂborÂhood where he grew up, he would hide underÂneath the bed when the Ku Klux Klan would come through on a terÂror camÂpaign. “Elvis, he grew up — I don’t want to sound racist when I say this — he grew up white man poor,” Wray said in an interÂview. “I was growÂing up Shawnee poor.”
He sufÂfered weak eyeÂsight and bad hearÂing from childÂhood measles, and latÂer when he served time in the army, he’d conÂtract tuberÂcuÂloÂsis, lose one lung, and was told he wouldn’t have a singing career.
But he did have his guiÂtar skills, which he’d learned as a child from a travÂelÂing Black guiÂtarist called HamÂbone. Back from the army he formed a group with his brothÂers VerÂnon and Doug, and was going by the name Lucky. They gigged around VirÂginia and WashÂingÂton, DC, and were asked by a local proÂmotÂer to come up with a song simÂiÂlar to The DiaÂmonds’ “The Stroll.” What they came up with was an instruÂmenÂtal called “OddÂball.” It was a hit played live but when they went into a stuÂdio to record a demo, it just didn’t have “that sound”. Wray startÂed punchÂing holes in his speakÂers with a penÂcil and in one stroke creÂatÂed the fuzÂztone guiÂtar sound.
The big labels wouldn’t bite, but Cadence Records’ Milt Grant said yes. Or rather, his teenage stepÂdaughÂter and her friends said yes, and Milt put aside his own disÂtaste. JuveÂnile delinÂquents were at once both a “probÂlem” and a way to sell prodÂuct, espeÂcialÂly with the hit musiÂcal and movie West Side StoÂry. “RumÂble” was a much betÂter name than “OddÂball,” and, on March 31, 1958, it was released.
Some DJs refused to play the sinÂgle in cities where teenage gang vioÂlence was a probÂlem. When Wray and his band played AmerÂiÂcan BandÂstand, Dick Clark didn’t menÂtion the title. It didn’t stop the sinÂgle from being a hit.
And it was influÂenÂtial. Wray pretÂty much inventÂed powÂer-chord riffÂing, and influÂenced Jimi HenÂdrix, Jeff Beck, Neil Young, JimÂmy Page, Pete TownÂshend, and countÂless othÂers. CurÂmudÂgeon-genius Mark E. Smith of the Fall named him as one of the only two musiÂcians he respectÂed (the othÂer was Iggy Pop).
Link Wray’s CheroÂkee and Shawnee herÂitage was not well known among the genÂerÂal pubÂlic, but the recent docÂuÂmenÂtary RumÂble: The IndiÂans Who Rocked the World brought the influÂence of Native AmerÂiÂcan musiÂcians out into the open for celÂeÂbraÂtion, conÂnectÂing Link Wray with RobÂbie RobertÂson, CharÂlie PatÂton, MilÂdred BaiÂley, and SteÂvie Salas.
RelatÂed ConÂtent:
The StoÂry of “Wipe Out,” the ClasÂsic Surf Rock InstruÂmenÂtal
Quentin TaranÂtiÂno Explains The Art of the Music in His Films
Ted Mills is a freeÂlance writer on the arts who curÂrentÂly hosts the Notes from the Shed podÂcast and is the proÂducÂer of KCRÂW’s CuriÂous Coast. You can also folÂlow him on TwitÂter at @tedmills, and/or watch his films here.












