Stephen in the UK highÂlightÂed a piece in Guardian that will interÂest Bob Dylan fans. It begins:
Bob Dylan has givÂen rare perÂmisÂsion for his music to be used in a TV comÂmerÂcial.
Protest song Blowin’ in the Wind will be used to reinÂforce a mesÂsage of change in a TV camÂpaign for ethÂiÂcal bankÂing and retail firm the Co-operÂaÂtive Group.
The song, a 1960s anthem for those disÂafÂfectÂed with the estabÂlishÂment, is thought to be the first track Dylan has allowed to appear in a UK TV ad.
Blowin’ in the Wind is being used to underÂpin a mulÂtiÂmilÂlion-pound relaunch of the Co-operÂaÂtive Group’s image.
The TV camÂpaign, which breaks next month, aims to showÂcase the comÂpaÂny’s diverse interÂests from food, funerÂals and travÂel to pharÂmaÂcies and finanÂcial serÂvices.
In response to all of this, Stephen adds: “The Co-op is ethÂiÂcal; The Co-op supÂports FairÂTrade; The Co-op is still a co-operÂaÂtive; They sure ain’t VicÂtoÂriÂa’s Secret.” Thanks Stephen.
RelatÂed Bob Dylan ConÂtent:
When Bob Dylan Went ElecÂtric: NewÂport, 1965
Bob Dylan & JohnÂny Cash TogethÂer in 1969: Free MP3s
Bob Dylan — Like A Rolling Stone 1966
As you probÂaÂbly know, Open CulÂture launched a new look last week, and it seemed worth devotÂing a few words to it. With the new design, I was hopÂing to give the site a more invitÂing look and streamÂline the overÂall navÂiÂgaÂtion. I was also hopÂing to make it clear that user conÂtriÂbuÂtions are always welÂcome. If you have tips on good media, send them our way. And if you ever want to write a guest blog post, please feel free to let me know what you have in mind. The more indiÂvidÂual readÂers conÂtribute, the more our comÂmuÂniÂty of readÂers benÂeÂfits.
Sad news. John Updike, one of the most proÂlifÂic authors of the last half cenÂtuÂry, has died at the age of 76. The cause was apparÂentÂly lung canÂcer. Get the