Back in 1971, Philip ZimÂbarÂdo, a StanÂford psyÂcholÂoÂgy proÂfesÂsor, set up an experÂiÂment that quickÂly and now famousÂly went awry. Here, ZimÂbarÂdo had underÂgradÂuÂates play the role of prisÂonÂers and prison guards in a mock prison enviÂronÂment. Meant to last two weeks, the experÂiÂment was cut short after only six days when, as The StanÂford Prison ExperÂiÂment web site puts it, the guards “became sadisÂtic and [the] prisÂonÂers became depressed and showed signs of extreme stress.” For ZimÂbarÂdo, the way things played out says a lot about what hapÂpens when good, averÂage peoÂple are put in bad sitÂuÂaÂtions. And it speaks to how torÂture sceÂnarÂios, like those at Abu Ghraib, become posÂsiÂble. (For more on the parÂalÂlels between the prison experÂiÂment and the torÂture in Iraq, you may want to check out ZimÂbarÂdo’s recent video-capÂtured talk at GoogleÂplex.
Below, we’ve postÂed a video that offers a quick verÂsion, with origÂiÂnal footage, of how the prison experÂiÂment went down. If you’re interÂestÂed in underÂstandÂing what he calls the “Lucifer Effect,” the title of his new book (which, by the way, was just reviewed by Martha NussÂbaum in the Times Online), then it’s worth your time.
Catch the full colÂlecÂtion of aniÂmatÂed New YorkÂer carÂtoons here on YouTube and our perÂsonÂal favorite here.
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In mid-OctoÂber, RadioÂhead released its latÂest album, In RainÂbows, and began a fairÂly novÂel experÂiÂment. They cut the record labels out of the equaÂtion and let fans downÂload the album directÂly from the RadioÂhead web site, for whatÂevÂer price they saw fit. A few weeks latÂer, some finanÂcial figÂures are comÂing out, givÂing us a sense of how well the experÂiÂment went.
AccordÂing to a study by comÂScore Inc., 62% of the estiÂmatÂed 1.2 milÂlion visÂiÂtors (in OctoÂber) to the RadioÂhead site downÂloaded the album and paid nothÂing whatÂsoÂevÂer. The remainÂing 38% paid an averÂage of $6. OverÂall, the band averÂaged $2.26 per downÂload and netÂted about $2.7 milÂlion dolÂlars in total, a numÂber that’s well below the earÂliÂer estiÂmates of $6-$10 milÂlion. In the end, it’s imporÂtant to rememÂber that the band gets to keep all the revÂenue (instead of sharÂing it with the record comÂpaÂnies), and apparÂentÂly the trafÂfic to RadioÂheadÂ’s web site genÂerÂatÂed handÂsome increÂmenÂtal sales of high-priced disÂcboxÂes. It’s estiÂmatÂed that for every $1 spent on digÂiÂtal downÂloads, anothÂer $2 was spent on hard copies, which makes RadioÂheadÂ’s overÂall take even highÂer. What conÂcluÂsions to draw? One is that RadioÂhead fans didÂn’t exactÂly delivÂer the goods and demonÂstrate the powÂer of this new direct disÂtriÂbÂuÂtion modÂel. It may have worked modÂerÂateÂly well for RadioÂhead. But will a lessÂer band take the risk? Not so likeÂly. At least not now.
A quick PS: It looks like RadioÂhead is planÂning to do its first webÂcast in five years. Watch for more inforÂmaÂtion here.
Source: comÂScore press release and blog
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Amen.
Read More...The popÂuÂlar interÂnet video, The SevÂen Minute SopraÂnos, has now been updatÂed to include the last seaÂson of the hit HBO series. This means that you can get all six seaÂsons (or 86 episodes) sumÂmaÂrized in a speedy nine minÂutes. Watch below.
(P.S. HBO has just pubÂlished The SopraÂnos: The ComÂplete Book. Fans will want to take a look.)
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Read More...It’s hard to imagÂine The GodÂfaÂther, the iconÂic 1972 film, withÂout MarÂlon BranÂdo. But that’s almost how it turned out.
DurÂing castÂing, ParaÂmount execÂuÂtives origÂiÂnalÂly pushed for LauÂrence OliviÂer. But when he couldÂn’t take the film, and when the direcÂtor, FranÂcis Ford CopÂpoÂla, asked them to conÂsidÂer BranÂdo, they iniÂtialÂly respondÂed: “MarÂlon BranÂdo will nevÂer appear in this motion picÂture.” Below, CopÂpoÂla and co-star James Caan explain how the execs were evenÂtuÂalÂly cajoled into changÂing their minds, and how film hisÂtoÂry fell into place. As you watch this, also keep in mind that ParaÂmount origÂiÂnalÂly asked two othÂer direcÂtors to make The GodÂfaÂther before approachÂing CopÂpoÂla, and they latÂer wantÂed Robert RedÂford or Ryan O’Neal to play Michael CorÂleone. But CopÂpoÂla, who threatÂened to quit proÂducÂtion, evenÂtuÂalÂly got his way and put the relÂaÂtiveÂly unknown Al PaciÂno into the film.
FYI: Best Week Ever has a good post on the Top 10 Actor / DirecÂtor Tandems In Movie HisÂtoÂry.
Read More...Head over to Wired and you’ll find a “How-To Wiki” that lists web sites where you can stream or downÂload music online for free. As you’ll see, Wired is not shy about admitÂting what it’s tryÂing to accomÂplish here. The wiki page is called “Cheat the Music IndusÂtry: NevÂer Pay for Music.”
To access more online music, visÂit LifeÂhackÂer’s guide to findÂing free music on the web, and peruse our colÂlecÂtion of free music podÂcasts.
Read More...Here’s a zinger to mull over: The BBC has postÂed an artiÂcle about a theÂoÂry advanced by OlivÂer CurÂry, an “evoÂluÂtionÂary theÂoÂrist” workÂing out of The LonÂdon School of EcoÂnomÂics, who sugÂgests that humanÂiÂty may split into two sub-species about 100,000 years down the road. And what we’d be left with is “a genetÂic upper class” rulÂing over “a dim-witÂted underÂclass.” This is a sceÂnario, of course, that HG Wells laid out in his 1895 clasÂsic, The Time Machine (lisÂten to free audioÂbook on iTunes here). And, if CurÂry’s theÂoÂry holds water, Welles may offer the most extreme examÂple of sciÂence ficÂtion anticÂiÂpatÂing the shape of the future. Does CurÂry’s theÂoÂry have anyÂthing to it? We haven’t the fogÂgiÂest. But does it make for strangeÂly comÂpelling yet disÂturbÂing readÂing? It sure does.
See our SciÂence PodÂcast ColÂlecÂtion as well as our colÂlecÂtion of AudioÂbook PodÂcasts.
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It’s been an unspeakÂably bad week throughÂout much of fire-ravÂaged SouthÂern CalÂiÂforÂnia. As of ThursÂday, the toll looked liked this: 500,000 acres burned; 1,800 homes destroyed; 57 peoÂple injured and at least six killed. As all of this tranÂspires, a new book has come out that gives you an inside look at fireÂfightÂers who make their livÂing batÂtling natÂurÂal wildÂfires. On the FireÂline: LivÂing and Dying with WildÂland FireÂfightÂers is writÂten by Matthew Desmond, who spent four years tackÂling these blazes. And, in this lengthy free excerpt you get graphÂiÂcalÂly exposed to the risks and lossÂes that they expeÂriÂence proÂfesÂsionÂalÂly and perÂsonÂalÂly. It cerÂtainÂly makes you feel for the fireÂfightÂers on the frontÂlines this week, and we wish them and our felÂlow CalÂiÂforÂniÂans the best.