
Image by Daniel Schwen via WikiÂmeÂdia ComÂmons
Let’s test our agriÂculÂture math skills with a litÂtle dairy indusÂtry stoÂry probÂlem:
If an 8‑ounce glass of whole milk proÂvides 149 caloÂries, 8 grams of proÂtein, 276 milÂligrams of calÂciÂum, 8 grams of fat, 4.5 grams of satÂuÂratÂed fat and 24 milÂligrams of choÂlesÂterol, and a cup of two-perÂcent milk has 120 caloÂries, 5 grams of fat, 3 grams of satÂuÂratÂed fat and 20 milÂligrams of choÂlesÂterol, what kind of music will result in an overÂall milk proÂducÂtion increase of 3%?
AccordÂing to a study at the UniÂverÂsiÂty of LeicesÂter School of PsyÂcholÂoÂgy, the answer is slow jams and easy lisÂtenÂing.
Huh. Based on the conÂcert tees of the boys I grew up around in IndiÂana, I would have guessed Rush or Guns N’ RosÂes. (Maybe there was some BarÂry Manilow going on behind closed barn doors?)
ActuÂalÂly, research shows that bovine musiÂcal prefÂerÂence, like that of aerÂoÂbics instrucÂtors, hinges less on any speÂcifÂic artist than on beats per minute.
…I hope they didÂn’t spend too much on this study. Upon reflecÂtion, isn’t it just comÂmon sense that noise-senÂsiÂtive herd aniÂmals attached to machines via their udders would choose a melÂlow groove over death metÂal or psyÂchobilÂly?
(Poor BanaÂnaraÂma. It must’ve stung when the UniÂverÂsiÂty of LeicesÂter’s team told the world that 1,000 HolÂstein Friesian catÂtle liked lisÂtenÂing to nothÂing at all betÂter than their 1986 BillÂboard Hot 100 #1 hit, “Venus.”)
To paraÂphrase anothÂer 80’s fave, I know what cows like, thanks to a panÂel of five HolÂsteins who got to pick the winÂner of the British ColumÂbia Dairy AssoÂciÂaÂtion’s 2012 “Music Makes More Milk” conÂtest. Brace yourÂself:
Did anyÂone else just imagÂine a thouÂsand cows with phones to their ears, chewÂing their cuds and swishÂing their tails, conÂtent to remain on hold indefÂiÂniteÂly?
Should the above tune ever grow old (doubtÂful) there’s always ShakeÂspeare. AccordÂing to NPR, a theÂatriÂcal readÂing of “The MerÂry Wives of WindÂsor” proved popÂuÂlar, milk-wise, with an audiÂence of UK cows. And ModÂern Farmer has honÂored Lou Reed by includÂing one of his comÂpoÂsiÂtions (no, not “MetÂal Machine Music, Part 1”) in their recent Playlist To Milk By:
“EveryÂbody Hurts,” REM
“What a DifÂferÂence A Day Makes,” Aretha Franklin
“Bridge Over TrouÂbled Water,” Simon & GarÂfunkel
“Moon RivÂer,” DanÂny Williams
“Orinoco Flow,” Celtic Woman
“PerÂfect Day,” Lou Reed (The LitÂtle Willie’s Lou Reed cow-tipÂping song aside, can you picÂture him milkÂing one?)
via Grist
RelatÂed ConÂtent:
Sir Patrick StewÂart DemonÂstrates How Cows Moo in DifÂferÂent EngÂlish Accents
Ayun HalÂlÂiÂday is an author, zine pubÂlishÂer, and recent conÂvert to almond milk. FolÂlow her @AyunHalliday







