FYI: If you sign up for a Mas­ter­Class course by click­ing on the affil­i­ate links in this post, Open Cul­ture will receive a small fee that helps sup­port our oper­a­tion.

John Lennon and Yoko Ono, Dol­ly Par­ton and Arnold Schwarzeneg­ger, Barack Oba­ma and fam­i­ly, Bruce Spring­steen, Whoopi Gold­berg, Bill Gates, Queen Eliz­a­beth II, Lady Gaga: name some­one who has risen to the very top of the zeit­geist over the past few decades, and Annie Lei­bovitz has prob­a­bly pho­tographed them. Her images, in fact, have often come to stand for the images of her sub­jects in the cul­ture: when we think of cer­tain celebri­ties, we instinc­tive­ly imag­ine them as they appeared on a Lei­bovitz-shot cov­er of Rolling Stone or Van­i­ty Fair. Safe to say, then, that she knows a thing or two about how to take a pic­ture that makes an impact.

The peo­ple at online edu­ca­tion com­pa­ny Mas­ter­class have now pack­aged that knowl­edge in “Annie Lei­bovitz Teach­es Pho­tog­ra­phy,” a course that joins their exist­ing line­up that includes Helen Mir­ren on act­ing, Steve Mar­tin on com­e­dy, Wern­er Her­zog on film­mak­ing, and Her­bie Han­cock on jazz. For a price of $90 (or $180 for a year-long pass to all of their class­es), Mas­ter­class offers a pack­age of work­book-accom­pa­nied video lessons in which “Annie teach­es you how to devel­op con­cepts, work with sub­jects, shoot with nat­ur­al light, and bring images to life in post-pro­duc­tion.”

The ear­ly lessons in “Annie Lei­bovitz Teach­es Pho­tog­ra­phy” cov­er sub­jects like mem­o­ries of her own devel­op­ment as a pho­tog­ra­ph­er to dis­cus­sions of her influ­ences and her view of the medi­um itself. Lat­er on, she gets into the real-life case study of shoot­ing chef Alice Waters for Van­i­ty Fair, dig­i­tal post-pro­duc­tion, how to come up with the right con­cept (ide­al­ly, so her career has shown, one just strange or dar­ing enough to get peo­ple talk­ing), and how to work with your sub­ject. “There’s this idea that in por­trai­ture, it’s the pho­tog­ra­pher’s job to set the sub­ject at ease,” Lei­bovitz says in the class trail­er above. “I don’t believe that.”

Few aspects of Lei­bovitz’s method have drawn as much atten­tion as the way she han­dles her sub­jects,  which tends to involve both devel­op­ing enough of a rela­tion­ship with them to gain some under­stand­ing of their inner lives and putting them in sit­u­a­tions which, so she has stu­dious­ly learned while get­ting to know them, may lie a bit out­side of their com­fort zone. Few of us will ever have that much face time with a pho­tog­ra­ph­er like Lei­bovitz, let alone enough to ask her in-depth ques­tions about the craft, but if you sus­pect you might find your­self one day in a posi­tion to pho­to­graph the next Cait­lyn Jen­ner, Mark Zucker­berg, or Kim Kar­dashi­an — or some­one more impor­tant to you per­son­al­ly — the strate­gies explained in her Mas­ter­class course will sure­ly come in handy.

If you would like to sup­port the mis­sion of Open Cul­ture, con­sid­er mak­ing a dona­tion to our site. It’s hard to rely 100% on ads, and your con­tri­bu­tions will help us con­tin­ue pro­vid­ing the best free cul­tur­al and edu­ca­tion­al mate­ri­als to learn­ers every­where. You can con­tribute through Pay­Pal, Patre­on, and Ven­mo (@openculture). Thanks!

Relat­ed Con­tent:

Take a Free Course on Dig­i­tal Pho­tog­ra­phy from Stan­ford Prof Marc Lev­oy

Learn Dig­i­tal Pho­tog­ra­phy with Har­vard University’s Free Online Course

School of Visu­al Arts Presents 99 Hours of Free Pho­tog­ra­phy Lec­tures

1972 Diane Arbus Doc­u­men­tary Inter­views Those Who Knew the Amer­i­can Pho­tog­ra­ph­er Best

Ansel Adams, Pho­tog­ra­ph­er: 1958 Doc­u­men­tary Cap­tures the Cre­ative Process of the Icon­ic Amer­i­can Pho­tog­ra­ph­er

Hunter S. Thompson’s Advice for Aspir­ing Pho­tog­ra­phers: Skip the Fan­cy Equip­ment & Just Shoot

Based in Seoul, Col­in Mar­shall writes and broad­casts on cities and cul­ture. His projects include the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.