How to Pour a Beer the Right Way

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How do you pour a beer? You think you know the answer. You’re pour­ing the beer into a tilt­ed glass, and min­i­miz­ing the foam. Accord­ing to Max Bakker, a Mas­ter Cicerone (or som­me­li­er for beer), you’re get­ting it wrong. Above, he demon­strates the prop­er tech­nique. Watch and learn.

If you would like to sign up for Open Culture’s free email newslet­ter, please find it here. Or fol­low our posts on Threads, Face­book, BlueSky or Mastodon.

If you would like to sup­port the mis­sion of Open Cul­ture, con­sid­er mak­ing a dona­tion to our site. It’s hard to rely 100% on ads, and your con­tri­bu­tions will help us con­tin­ue pro­vid­ing the best free cul­tur­al and edu­ca­tion­al mate­ri­als to learn­ers every­where. You can con­tribute through Pay­Pal, Patre­on, and Ven­mo (@openculture). Thanks!

Relat­ed Con­tent 

Every Style of Beer Explained: An Expert Breaks Down 100 Types of Beer, from Malty Lagers, to Lon­don Brown Ales, to Bock Beer

Watch Beer Fer­ment in Time-Lapse Motion, and Then Learn How to Make Beer with an Ani­mat­ed Video

Dis­cov­er the Old­est Beer Recipe in His­to­ry From Ancient Sume­ria, 1800 B.C.

How to Make Ancient Mesopotami­an Beer: See the 4,000-Year-Old Brew­ing Method Put to the Test

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When the US Government Commissioned 7,497 Watercolor Paintings of Every Known Fruit in the World (1886)

A pic­ture is worth 1000 words, espe­cial­ly when you are a late-19th or ear­ly-20th cen­tu­ry hor­ti­cul­tur­ist eager to pro­tect intel­lec­tu­al prop­er­ty rights to new­ly cul­ti­vat­ed vari­eties of fruit.

Or an artis­ti­cal­ly gift­ed woman of the same era, look­ing for a steady, respectable source of income.

In 1886, long before col­or pho­tog­ra­phy was a viable option, the US Depart­ment of Agri­cul­ture engaged approx­i­mate­ly 21, most­ly female illus­tra­tors to cre­ate real­is­tic ren­der­ings of hun­dreds of fruit vari­eties for lith­o­graph­ic repro­duc­tion in USDA arti­cles, reports, and bul­letins.

Accord­ing to the Divi­sion of Pomol­o­gy’s first chief, Hen­ry E. Van Deman, the artists’ man­date was to cap­ture “the nat­ur­al size, shape, and col­or of both the exte­ri­or and inte­ri­or of the fruit, with the leaves and twigs char­ac­ter­is­tic of each.”

If a spec­i­men was going bad, the artist was under strict orders to rep­re­sent the dam­age faith­ful­ly — no pret­ty­ing things up.

As Alice Tan­geri­ni, staff illus­tra­tor and cura­tor for botan­i­cal art in the Smithsonian’s Nation­al Muse­um of Nat­ur­al His­to­ry writes, “botan­i­cal illus­tra­tors and their works serve the sci­en­tist, depict(ing) what a botanist describes, act­ing as the proof­read­er for the sci­en­tif­ic descrip­tion:”

Dig­i­tal pho­tog­ra­phy, although increas­ing­ly used, can­not make judge­ments about the intri­ca­cies of por­tray­ing the plant parts a sci­en­tist may wish to empha­size and a cam­era can­not recon­struct a life­like botan­i­cal spec­i­men from dried, pressed mate­r­i­al… the thought process medi­at­ing that deci­sion of every aspect of the illus­tra­tion lives in the head of the illus­tra­tor.

 …the illus­tra­tor also has an eye for the aes­thet­ics of botan­i­cal illus­tra­tion, know­ing that a draw­ing must cap­ture the inter­est of the view­er to be a viable form of com­mu­ni­ca­tion. Atten­tion to accu­ra­cy is impor­tant, but excel­lence of style and tech­nique used is also pri­ma­ry for an illus­tra­tion to endure as a work of art and sci­ence.

Pri­ma­ry con­trib­u­tors Deb­o­rah Griscom Pass­more, Mary Daisy Arnold, Aman­da Almi­ra New­ton and their col­leagues estab­lished norms for botan­i­cal illus­tra­tion with their paint­ings for the USDA’s Pomo­log­i­cal Water­col­or Col­lec­tion, simul­ta­ne­ous­ly pro­vid­ing much-need­ed visu­al evi­dence for cul­ti­va­tors wish­ing to estab­lish claims to their vari­etals.

(Fruit breed­ers’ rights were for­mal­ly pro­tect­ed with the estab­lish­ment of the Plant Patent Act of 1930, which decreed that any­one who “invent­ed or dis­cov­ered and asex­u­al­ly repro­duced any dis­tinct and new vari­ety of plant” could receive a patent.)

The collection’s 7,497 water­col­ors of real­is­ti­cal­ly-ren­dered fruits cap­ture both the com­mon­place and the exot­ic in mouth­wa­ter­ing detail.

Both aes­thet­i­cal­ly and as a sci­en­tif­ic data­base, the Pomo­log­i­cal Water­col­or Col­lec­tion is the berries — specif­i­cal­ly, Gandy, Chesa­peake, Excel­sior, Man­hat­tan, and Gabara to namecheck but a few types of Fra­garia, aka straw­ber­ries, pre­served there­in.

Oth­er fruits remain less­er known on our shores. The USDA spon­sored glob­al expe­di­tions specif­i­cal­ly to gath­er spec­i­mens such as the ones below.

Queen Vic­to­ria report­ed­ly offered knight­hood to any trav­el­er pre­sent­ing her a man­gos­teen — still a rare treat in the west.  They were banned in the U.S. until 2007 in the inter­est of pro­tect­ing local agri­cul­ture from the threat of stow­away Asian fruit flies.

The thick, square-end­ed Popoulu banana would nev­er be mis­tak­en for a Chiq­ui­ta from the out­side. Accord­ing to The World of Bananas in Hawai’i: Then and Now, its lin­eage dates back tens of thou­sands of years to the Van­u­atu arch­i­pel­ago.

If you cel­e­brate the har­vest fes­ti­val Sukkot, you like­ly encoun­tered an etrog with­in the last month. The noto­ri­ous­ly fid­dly crop has been cul­ti­vat­ed domes­ti­cal­ly since 1980, when a yeshi­va stu­dent in Brook­lyn, seek­ing to keep costs down and ensure that kosher pro­to­cols were main­tained, con­vinced a third-gen­er­a­tion Cal­i­for­nia cit­rus grow­er by the name of Fitzger­ald to give it a go.

Explore and down­load hi-res images from the Pomo­log­i­cal Water­col­or Col­lec­tion here.

Relat­ed Con­tent 

A Col­lec­tion of Vin­tage Fruit Crate Labels Offers a Volup­tuous Vision of the Sun­shine State

In 1886, the US Gov­ern­ment Com­mis­sioned 7,500 Water­col­or Paint­ings of Every Known Fruit in the World: Down­load Them in High Res­o­lu­tion

A Stun­ning, Hand-Illus­trat­ed Book of Mush­rooms Drawn by an Over­looked 19th Cen­tu­ry Female Sci­en­tist

Via Aeon

– Ayun Hal­l­i­day is the Chief Pri­ma­tol­o­gist of the East Vil­lage Inky zine and author, most recent­ly, of Cre­ative, Not Famous: The Small Pota­to Man­i­festo and Cre­ative, Not Famous Activ­i­ty Book. Fol­low her @AyunHalliday.

Coffee Can Make Concrete 30% Stronger, a New Study Finds

The Romans fash­ioned their build­ings with con­crete that has endured for 2,000 years. Their secret? Some researchers think it’s how the Romans heat­ed lime. Oth­ers think it’s how they used poz­zolan­ic mate­r­i­al such as vol­canic ash. Nowhere does cof­fee fig­ure into the equa­tion. Too bad.

Hap­pi­ly, researchers at the Roy­al Mel­bourne Insti­tute of Tech­nol­o­gy (RMIT) Uni­ver­si­ty have dis­cov­ered that “con­crete can be made 30% stronger by replac­ing a per­cent­age of sand with spent cof­fee grounds, an organ­ic waste prod­uct pro­duced in huge amounts that usu­al­ly ends up in land­fills,” writes New Atlas. Rajeev Roy­c­hand (above), the lead author of a study in the Jour­nal of Clean­er Pro­duc­tion, notes: “The dis­pos­al of organ­ic waste pos­es an envi­ron­men­tal chal­lenge as it emits large amounts of green­house gasses includ­ing methane and car­bon diox­ide, which con­tribute to cli­mate change. The inspi­ra­tion for our work was to find an inno­v­a­tive way of using the large amounts of cof­fee waste in con­struc­tion projects rather than going to landfills—to give cof­fee a ‘dou­ble shot’ at life.” If Roy­chand’s research find­ings endure, archae­ol­o­gists and mate­ri­als engi­neers might enjoy puz­zling over the mys­ter­ies of cof­fee and con­crete anoth­er two mil­len­nia from now.

You can read his study, “Trans­form­ing spent cof­fee grounds into a valu­able resource for the enhance­ment of con­crete strength” here.

If you would like to sign up for Open Culture’s free email newslet­ter, please find it here. Or fol­low our posts on Threads, Face­book, BlueSky or Mastodon.

If you would like to sup­port the mis­sion of Open Cul­ture, con­sid­er mak­ing a dona­tion to our site. It’s hard to rely 100% on ads, and your con­tri­bu­tions will help us con­tin­ue pro­vid­ing the best free cul­tur­al and edu­ca­tion­al mate­ri­als to learn­ers every­where. You can con­tribute through Pay­Pal, Patre­on, and Ven­mo (@openculture). Thanks!

Relat­ed Con­tent 

The Mys­tery Final­ly Solved: Why Has Roman Con­crete Been So Durable?

How to Devel­op Pho­tographs with Cof­fee

Is Cof­fee Good for You?: A Cof­fee Con­nois­seur Reviews the Sci­en­tif­ic Research

How Caf­feine Fueled the Enlight­en­ment, Indus­tri­al Rev­o­lu­tion & the Mod­ern World: An Intro­duc­tion by Michael Pol­lan

Black Cof­fee: Doc­u­men­tary Cov­ers the His­to­ry, Pol­i­tics & Eco­nom­ics of the “Most Wide­ly Tak­en Legal Drug”

The 500-Year-Old Chinese “Bagel” That Helped Win a War

As a gen­er­al rule, you can gain a decent under­stand­ing of any part of the world by eat­ing its region­al spe­cial­ties. This holds espe­cial­ly true in a coun­try like Chi­na, with its great size and deep his­to­ry. Trav­el to the south­east­ern province of Fujian, for instance, and you’ve got to try guang bing or “shiny bis­cuit,” the Chi­nese equiv­a­lent of the bagel. “With flour, dietary alka­li and salt, the cake, no big­ger than a palm, can be sim­ply cooked, and sells for about 1 yuan ($0.14) on the streets,” says Chi­na Dai­ly. “Locals love it, not only because of the crispy and salty taste, but also because of a leg­endary sto­ry.”

The dis­tinc­tive dish­es of bor­der or coastal areas always seem to have par­tic­u­lar­ly intrigu­ing his­to­ries, and so it is with the one behind Fujian’s guang bing. “Dur­ing the Ming Dynasty (1368–1644), Gen­er­al Qi Jiguang brought an army to fight Japan­ese invaders in Fujian. Because of con­tin­u­ous rain, they could not cook for the sol­diers, so Qi cre­at­ed a kind of cake with a small hole in the mid­dle. Sol­diers could string the cakes togeth­er and car­ry them while fight­ing the ene­my.”

The result looks — and pre­sum­ably tastes — like a neck­lace of bagels, the prepa­ra­tion of which could be accom­plished in under­ground ovens that did­n’t give away the sol­diers’ posi­tion as clear­ly as open camp­fires would.

You can learn more about this bagel-pow­ered vic­to­ry of five cen­turies ago from the Great Big Sto­ry video at the top of the post, and more about the con­tin­ued prepa­ra­tion and sale of guang bing by a few ded­i­cat­ed bak­ers in the Atlas Obscu­ra video just above. Though plen­ty of Fujianese take them straight, “some like to add pork, or dried shrimp and Chi­nese chives in it; some fry it with chit­ter­lings, duck­’s giz­zard or green been; and some break it into pieces and boil it with soup.” Writ­ten records of the bagel as West­ern­ers know it date back to ear­ly sev­en­teenth-cen­tu­ry Poland, with appar­ent pre­de­ces­sors seen in that coun­try as ear­ly as the late four­teenth cen­tu­ry. It may nat­u­ral­ly occur to an Amer­i­can trav­el­er in Chi­na to unite these two long but dis­tant culi­nary tra­di­tions, in which case he’d do well to pack his own with lox and cream cheese.

Relat­ed con­tent:

A Brief His­to­ry of Dumplings: An Ani­mat­ed Intro­duc­tion

When Ital­ian Futur­ists Declared War on Pas­ta (1930)

Bob Dylan Pota­to Chips, Any­one?: What They’re Snack­ing on in Chi­na

Phi­los­o­phy Explained with Donuts

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

Coffee Connoisseur James Hoffmann Reviews a $20,000 Espresso Maker

It costs rough­ly $20,000, weighs near­ly 100 pounds, and looks like a high-end micro­scope. Hand­made in Switzer­land, the MANUMENT Leva Machine makes espres­so. How well does it make espres­so? How do the shots taste?: Accord­ing to cof­fee expert James Hoffmann–he’s the author of The World Atlas of Cof­feethe shots have a tex­ture that is “very enjoy­able.” The tex­ture is “silky, but­tery and soft.” That ver­dict is sand­wiched in the mid­dle of a 20-minute review of the machine, which you can watch above.

If you would like to sign up for Open Culture’s free email newslet­ter, please find it here. Or fol­low our posts on Threads, Face­book, BlueSky or Mastodon.

If you would like to sup­port the mis­sion of Open Cul­ture, con­sid­er mak­ing a dona­tion to our site. It’s hard to rely 100% on ads, and your con­tri­bu­tions will help us con­tin­ue pro­vid­ing the best free cul­tur­al and edu­ca­tion­al mate­ri­als to learn­ers every­where. You can con­tribute through Pay­Pal, Patre­on, and Ven­mo (@openculture). Thanks!

Relat­ed Con­tent 

The Birth of Espres­so: The Sto­ry Behind the Cof­fee Shots That Fuel Mod­ern Life

Under­stand­ing Espres­so: A Six-Part Series Explain­ing What It Takes to Pull the Ide­al Shot

Cof­fee Col­lege: Every­thing You Want­ed to Know about Cof­fee Mak­ing in One Lec­ture

How to Make Cof­fee in the Bialet­ti Moka Pot: The “Ulti­mate Techique”

How to Make Medieval Mead: A 13th Century Recipe

 

Read a sto­ry set in the Mid­dle Ages, Beowulf or any­thing more recent­ly writ­ten, and you’re like­ly to run across a ref­er­ence to mead, which seems often to have been imbibed hearti­ly in halls ded­i­cat­ed to that very activ­i­ty. The same goes for medieval-themed plays, movies, and even video games. Take Assas­s­in’s Creed Val­hal­la, described by Max Miller, host of Youtube chan­nel Tast­ing His­to­ry, as “a his­to­ry-based game of, like, my favorite time peri­od — Sax­ons and Vikings, you know, fight­in’ it out — so I’m assum­ing that there’s going to be mead in there some­where.” He uploaded the video, below, in the fall of 2020, just before that game’s release, but accord­ing to the Assas­s­in’s Creed Wiki, he was right: there is, indeed, mead in there.

Per­haps throw­ing back a dig­i­tal horn of mead in a video game has its sat­is­fac­tions, but sure­ly it would only make us curi­ous to taste the real thing. Hence Miller’s episode project of “mak­ing medieval mead like a viking,” which requires only three basic ingre­di­ents: water, hon­ey, and ale dregs or dry ale yeast. (The set of required tools is a bit more com­plex, involv­ing sev­er­al dif­fer­ent ves­sels and, ide­al­ly, a “bub­bler” to let out the car­bon­a­tion.)

In it he con­sults a thir­teenth- or four­teenth-cen­tu­ry man­u­script (above) called the Trac­ta­tus de Mag­ne­tate et Oper­a­tionibus eius, which includes not just a let­ter on the work­ings of mag­nets — and “a uni­ver­si­ty hand­book on the the­o­ry of num­bers, pro­por­tions, and har­mo­ny” and “the sev­en signs of bad breed­ing; the sev­en signs of ele­gance” — but also “one of the old­est known sur­viv­ing Eng­lish mead recipes.”

“When you think of Sax­ons and Vikings, yes, you think of mead,” Miller says, “but mead actu­al­ly got its start way before that,” evi­denced in the alco­hol-and-hon­ey residue found on Chi­nese pot­tery dat­ing to 7000 BC and a writ­ten men­tion in the Indi­an Rigve­da. “I have tast­ed the sweet drink of life, know­ing that it inspires good thoughts and joy­ous expan­sive­ness to the extreme, that all the gods and all mor­tals seek it togeth­er,” says that sacred text. Even if Miller’s mead does­n’t make you feel like a god, it does have the virtue of requir­ing only a few days’ fer­men­ta­tion, as opposed to the tra­di­tion­al peri­od of months. Toward the video’s end, he men­tions hav­ing set one bot­tle aside to ripen fur­ther, and pos­si­bly to fea­ture in a lat­er episode. That was near­ly three years ago; today, Tast­ing His­to­ry fans can only spec­u­late as to what alco­holic Val­hal­la that brew has so far ascend­ed.

You can find the text of the medieval recipe below:

//ffor to make mede. Tak .i. galoun of fyne hony and to
þat .4. galouns of water and hete þat water til it be as
lengh þanne dis­solue þe hony in þe water. thanne set hem
ouer þe fier & let hem boyle and ever scomme it as longe as
any filthe rysith þer on. and þanne tak it doun of þe fier
and let it kole in oþer ves­selle til it be as kold as melk
whan it komith from þe koow. than tak drestis
of þe fynest ale or elles berme and kast in to þe water
& þe hony. and stere al wel to gedre but ferst loke er
þu put þy berme in. that þe water with þe hony be put
in a fayr stonde & þanne put in þy berme or elles þi
drestis for þat is best & stere wel to gedre/ and ley straw
or elles cloth­is a bowte þe ves­sel & a boue gif þe wedir
be kolde and so let it stande .3. dayes & .3. nygth­is gif
þe wedir be kold And gif it be hoot wedir .i. day and
.1. nyght is a nogh at þe fulle But ever after .i. hour or
.2. at þe moste a say þer of and gif þu wilt have it swete
tak it þe sonere from þe drestis & gif þu wilt have it scharpe
let it stand þe lenger þer with. Thanne draw it from
þe drestis as cler as þu may in to an oþer ves­sel clene & let
it stonde .1. nyght or .2. & þanne draw it in to an
oþer clene ves­sel & serve it forth // And gif þu wilt
make mede eglyn. tak sauge .ysope. ros­maryne. Egre-
moyne./ sax­e­frage. betayne./ cen­to­rye. lunarie/ hert-
is tonge./ Tyme./ maru­bi­um album. herbe jon./ of eche of
an hand­ful gif þu make .12. galouns and gif þu mak lesse
tak þe less of her­bis. and to .4. galouns of þi mater .i. galoun of
drestis.

Relat­ed con­tent:

How to Make Ancient Mesopotami­an Beer: See the 4,000-Year-Old Brew­ing Method Put to the Test

5,000-Year-Old Chi­nese Beer Recipe Gets Recre­at­ed by Stan­ford Stu­dents

Bars, Beer & Wine in Ancient Rome: An Intro­duc­tion to Roman Nightlife and Spir­its

Dis­cov­er the Old­est Beer Recipe in His­to­ry From Ancient Sume­ria, 1800 B.C.

An Ani­mat­ed Intro­duc­tion to Medieval Tav­erns: Learn the His­to­ry of These Rough-and-Tum­ble Ances­tors of the Mod­ern Pub

Beer Archae­ol­o­gy: Yes, It’s a Thing

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

Vin Mariani, the 19th-Century Cocaine-Infused Wine, Imbibed and Endorsed by Presidents, Popes & Writers

In the nev­erend­ing quest to ele­vate them­selves above the fray, today’s mixol­o­gists — for­mer­ly known as bar­tenders — are putting a mod­ern spin on obscure cock­tail recipes, and res­ur­rect­ing anachro­nis­tic spir­its like mahia, Char­treuse, Usque­baugh, and absinthe.

Might we see a return of Vin Mar­i­ani, a Belle Époque ‘ton­ic wine’ that was hit with such august per­son­ages as Queen Vic­to­ria, Ulysses S. Grant, Alexan­der Dumas and Emile Zola?

Prob­a­bly not.

It’s got coca in it, known for its psy­choac­tive alka­loid, cocaine.

Cor­si­can chemist Ange­lo Mar­i­ani came up with the restora­tive bev­er­age, for­mal­ly known as Vin Tonique Mar­i­ani à la Coca de Per­oum, in 1863, inspired by physi­cian and anthro­pol­o­gist Pao­lo Man­tegaz­za who served as his own guinea pig after observ­ing native use of coca leaves while on a trip to South Amer­i­ca:

I sneered at the poor mor­tals con­demned to live in this val­ley of tears while I, car­ried on the wings of two leaves of coca, went fly­ing through the spaces of 77,438 words, each more splen­did than the one before…An hour lat­er, I was suf­fi­cient­ly calm to write these words in a steady hand: God is unjust because he made man inca­pable of sus­tain­ing the effect of coca all life long. I would rather have a life span of ten years with coca than one of 10,000,000,000,000,000,000 000 cen­turies with­out coca.

Mar­i­ani iden­ti­fied an untapped oppor­tu­ni­ty and added ground coca leaves to Bor­deaux, at a ratio of 6 mil­ligrams of coca to one ounce of wine.

Unsur­pris­ing­ly, the result­ing con­coc­tion not only took the edge off, it was accord­ed a num­ber of health­ful ben­e­fits in an age where gen­er­al cure-alls were high­ly prized.

The rec­om­mend­ed dosage for adults was two or three glass­es a day, before or after meals. For kids, the amount could be divid­ed in two.

Reign­ing mas­ters of graph­ic design were enlist­ed to pro­mote the mir­a­cle elixir.

Jules Chéret leaned into its ener­gy boost­ing effects by depict­ing a come­ly young woman clad in skimpy, sheer yel­low replen­ish­ing her glass mid-leap, while Alphonse Mucha went dark, claim­ing that “the mum­mies them­selves stand up and walk after drink­ing Vin Mar­i­ani.”

While we’re on the sub­ject of corpse revivers, 21st-cen­tu­ry mixol­o­gists will please note that a cock­tail of Vin Mar­i­ani, ver­mouth and bit­ters, served with a twist, was a par­tic­u­lar­ly pop­u­lar prepa­ra­tion, espe­cial­ly across the Atlantic, where Vin Mar­i­ani was export­ed in a more potent ver­sion con­tain­ing 7.2 mil­ligrams of coca.

Ange­lo Mariani’s inno­va­tions were not lim­it­ed to the chem­istry of alco­holic com­pounds.

He was also a mar­ket­ing genius, who cur­ried celebri­ty favor by send­ing a com­pli­men­ta­ry case of Vin Mar­i­ani to dozens of famous names, along with a hum­ble request for an endorse­ment and pho­to, should the con­tents prove pleas­ing.

These acco­lades were col­lect­ed and repur­posed as adver­tise­ments that assured ador­ing fans and fol­low­ers of the product’s qual­i­ty.

Sarah Bern­hardt con­ferred super­star sta­tus on the drink, and not so sub­tly shored up her own, grand­ly pro­nounc­ing the blend the “King of Ton­ics, Ton­ic of Kings:”

I have been delight­ed to find Vin Mar­i­ani in all the large cities of the Unit­ed States, and it has, as always, large­ly helped to give me that strength so nec­es­sary in the per­for­mance of the ardu­ous duties which I have imposed upon myself. I nev­er fail to praise its virtues to all my friends and I hearti­ly con­grat­u­late upon the suc­cess which you so well deserve. 

Pope Leo XIII not only car­ried “a per­son­al hip flask” of the stuff to “for­ti­fy him­self in those moments when prayer was insuf­fi­cient,” he invent­ed and award­ed a Vat­i­can gold medal to Vin Mar­i­ani “in recog­ni­tion of ben­e­fits received.”

Mar­i­ani even­tu­al­ly pack­aged the glow­ing endorse­ments he’d been squir­rel­ing away as Por­traits from Album Mar­i­ani. It’s a com­pendi­um of famous artists, writ­ers, actors, and musi­cians of the day, some remem­bered, most­ly not…

Com­pos­er John Philip Sousa:

When worn out after a long rehearsal or a per­for­mance, I find noth­ing so help­ful as a glass of Vin Mar­i­ani. To brain work­ers and those who expend a great deal of ner­vous force, it is invalu­able.

Opera singer Lil­lian Blau­velt:

Vin Mar­i­ani is the great­est of all ton­ic stim­u­lants for the voice and sys­tem. Dur­ing my pro­fes­sion­al career, I have nev­er been with­out it.

Illus­tra­tor Albert Robi­da:

At last! At last! It has been dis­cov­ered — they hold it, that cel­e­brat­ed microbe so long sought after — the microbe of microbes that kills all oth­er microbes. It is the great, the won­der­ful, the incom­pa­ra­ble microbe of health! It is, it is Vin Mar­i­ani!

(We sus­pect Robi­da penned his entry after swal­low­ing more than a few glass­es… or he was of a mis­chie­vous nature and would’ve fit right in with the Sur­re­al­ists, the Futur­ists, Fluxus, or any oth­er move­ment that jabbed at the bour­geoisie with hyper­bole and humor.

Mar­i­ani used the album to pub­lish the Philadel­phia Med­ical Times’ defense of celebri­ty endorse­ments:

The array of notable names is a strong one. Too strong in stand­ing, as well as in num­bers, to allow of the charge of inter­est­ed motives.

Mar­i­ani also includ­ed an excerpt from the New York Med­ical Jour­nal, denounc­ing the unscrupu­lous man­u­fac­tur­ers of “rival prepa­ra­tions of coca” who pirat­ed Vin Mariani’s glow­ing reviews, “crafti­ly mak­ing those records appear to apply to their own prepa­ra­tions.”

Else­where in the album, med­ical author­i­ties tout Vin Mariani’s suc­cess in com­bat­ting such mal­adies as headaches, heart strain, brain exhaus­tion, spasms, la grippe, laryn­geal afflic­tions, influen­za, inor­di­nate irri­tabil­i­ty and wor­ry.

They fail to men­tion that it could get you much high­er than vins ordi­naires, defined, for pur­pos­es of this post, as “wines lack­ing in coca.”

The psy­choac­tive prop­er­ties of coca def­i­nite­ly received a boost from the alco­hol, a col­li­sion that gave rise to a third chem­i­cal com­pound, cocaeth­yl­ene, a long-last­ing intox­i­cant that pro­duces intense eupho­ria, along with a height­ened risk of car­diotox­i­c­i­ty and sud­den death.

…some dead celebri­ties could like­ly tell us a thing or two about it.

Mariani’s for­tunes began to turn ear­ly in the 20th cen­tu­ry, owing to the Pure Food and Drug Act, the grow­ing tem­per­ance move­ment, and increased pub­lic aware­ness of the dan­gers of cocaine.

We may nev­er see a Vin Mar­i­ani cock­tail on the menu at Death & Co, Licor­ería Liman­tour, or Par­adiso, but the Drug Enforce­ment Administration’s Muse­um keeps a bot­tle on hand.

Relat­ed Con­tent

Coca-Cola Was Orig­i­nal­ly Sold as an Intel­lec­tu­al Stim­u­lant & Med­i­cine: The Unlike­ly Sto­ry of the Icon­ic Soft Drink’s Inven­tion

How a Young Sig­mund Freud Researched & Got Addict­ed to Cocaine, the New “Mir­a­cle Drug,” in 1894

The Cof­fee Pot That Fueled Hon­oré de Balzac’s Cof­fee Addic­tion

– Ayun Hal­l­i­day is the Chief Pri­ma­tol­o­gist of the East Vil­lage Inky zine and author, most recent­ly, of Cre­ative, Not Famous: The Small Pota­to Man­i­festo and Cre­ative, Not Famous Activ­i­ty Book. Fol­low her @AyunHalliday.

The Oldest Restaurant in the World: How Madrid’s Sobrino de Botín Has Kept the Oven Hot Since 1725

“We lunched up-stairs at Bot­in’s,” writes Ernest Hem­ing­way near the end of The Sun Also Ris­es (1926). “It is one of the best restau­rants in the world. We had roast suck­ling pig and drank rio­ja alta.” You can do the very same thing today, a cen­tu­ry after the peri­od of that nov­el — and indeed, you also could’ve done it two cen­turies before the peri­od of that nov­el, for Bot­in’s was estab­lished in 1725, and now stands as the old­est restau­rant in con­tin­u­ous oper­a­tion. Found­ed as Casa Botín by a French­man named Jean Botin, it passed in 1753 into the hands of one of his nephews, who re-chris­tened it Sobri­no de Botín. What­ev­er the place has been called over this whole time, its oven has nev­er once gone cold.

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“It is our jew­el, our crown jew­el,” Botín’s deputy man­ag­er Javier Sanchéz Álvarez says of that oven in the Great Big Sto­ry video above. “It needs to keep hot at night and be ready to roast in the morn­ing.” What it has to roast is, of course, the restau­ran­t’s sig­na­ture cochinil­lo, or suck­ling pig, about which you can learn more from the Food Insid­er video just above.

“It’s exact­ly the same recipe and tra­di­tion,” says Sanchéz Álvarez. “Absolute­ly every­thing is done in the exact same way as in the old days,” down to the appli­ca­tion of the spices, but­ter, wine, and salt to the raw pork before it enters the his­toric oven bel­ly-up. “It’s very impor­tant that the skin of the cochinil­lo is very crunchy,” he adds. “If the skin isn’t crunchy, it’s not good.”

Need­less to say, Botín is poor­ly placed to win the favor of the world’s veg­e­tar­i­ans. But it does robust busi­ness nev­er­the­less, hav­ing pulled through the COVID-19 pan­dem­ic (with, at the very least, its oven still lit), and more recent­ly received a vis­it from super­star food vlog­ger Mark Wiens. Its endur­ing suc­cess sure­ly owes to its more-than-proven abil­i­ty to deliv­er on a sim­ple promise: “We will serve you a hearty suck­ling pick with some good pota­toes and a serv­ing of good Span­ish ham,” as Sanchéz Álvarez puts it. Work­ing at the restau­rant for more than 40 of its 298 years has made it “like home to me,” he says, employ­ing the com­mon Span­ish expres­sion of feel­ing como un pez en el agua — though, giv­en the nature of Botín’s menu, a more ter­res­tri­al metaphor is sure­ly in order.

via Men­tal Floss

Relat­ed con­tent:

Free Doc­u­men­taries from Spain Let You Watch the Tra­di­tion­al Mak­ing of Wine, Cheese, Chur­ros, Hon­ey & More

The Incred­i­ble Engi­neer­ing of Anto­nio Gaudí’s Sagra­da Famil­ia, the World’s Old­est Con­struc­tion Project

The Span­ish Earth: Ernest Hemingway’s 1937 Film on The Span­ish Civ­il War

His­toric Spain in Time Lapse Film

A Vis­it to the World’s Old­est Hotel, Japan’s Nishiya­ma Onsen Keiunkan, Estab­lished in 705 AD

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

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