CurÂrentÂly, the tallest buildÂings in New York City are One World Trade CenÂter, CenÂtral Park TowÂer, and 111 West 57th Street. All of them were comÂpletÂed in the twenÂty-twenÂties, and all of them have attractÂed comÂment, someÂtimes admirÂing, someÂtimes bewilÂdered. But none of them, fair to say, yet exude the romance of the WoolÂworth BuildÂing, the Chrysler BuildÂing, and the Empire State BuildÂing, all of which opened before World War II, and each of which once had its day as the tallest buildÂing in the world. Here to explain these endurÂing “big stars of the New York City skyÂline” is archiÂtecÂturÂal hisÂtoÂriÂan Tony Robins, who in the half-hour video above tells the stoÂry of all their imporÂtant details, inside and out.
In fact, this video comes as the pilot episode of “ObsesÂsion to Detail,” a new series from DaiÂly Mail BusiÂness YouTube chanÂnel. The Mail may not come right to mind as a source of archiÂtecÂturÂal comÂmenÂtary, but in this case, they’ve found the right man for the job.
He knows that the WoolÂworth BuildÂing’s lobÂby conÂtains garÂgoyle-like carÂiÂcaÂtures of its archiÂtect and client; that the Chrysler BuildÂing once had a priÂvate club on its 66th, 67th, and 68th floors whose bar had both a paintÂing of the New York skyÂline and a view of the real thing; that the 86-stoÂry Empire State BuildÂing is proÂmotÂed as havÂing 102 stoÂries only by includÂing its unused diriÂgiÂble moorÂing mast and sub-baseÂments; and that what we now call Art Deco was, in its day, referred to as “the verÂtiÂcal style,” in refÂerÂence to the proÂporÂtions its buildÂings were rapidÂly gainÂing.
An expeÂriÂenced New York tour guide, Robins would be remiss if he didÂn’t tell you all these facts and many more besides. It’s preÂsumÂably also part of his job to frame the processÂes that gave rise (or indeed, high rise) to these skyÂscrapÂers as in keepÂing with the ceaseÂless one-upmanÂship and self-proÂmoÂtion that is the spirÂit of his city. A parÂticÂuÂlarÂly illusÂtraÂtive episode occurred when Minoru YamasakÂi’s origÂiÂnal World Trade CenÂter went up in the earÂly sevÂenÂties, which proÂvoked a response from the Empire State BuildÂing in the form of a recÂtanÂguÂlar addiÂtion on top that would preÂserve its staÂtus as the world’s tallest buildÂing. Robins has been in the game long enough to have had the chance to ask the archiÂtect who designed that proÂposÂal if he was seriÂous. “Of course not,” came the reply. “This was all for pubÂlic relaÂtions. This is New York. This is who we are. This is what we do.”
RelatÂed conÂtent:
An ArchiÂtect DemysÂtiÂfies the Art Deco Design of the IconÂic Chrysler BuildÂing (1930)
The StoÂry of the FlatÂiron BuildÂing, “New York’s Strangest TowÂer”
An ImmerÂsive, ArchiÂtecÂturÂal Tour of New York City’s IconÂic Grand CenÂtral TerÂmiÂnal
New York’s Lost SkyÂscraper: The Rise and Fall of the Singer TowÂer
How the World Trade CenÂter Was Rebuilt: A VisuÂal ExploÂration of a 20-Year Project
Based in Seoul, ColÂin Marshall writes and broadÂcasts on cities, lanÂguage, and culÂture. His projects include the SubÂstack newsletÂter Books on Cities and the book The StateÂless City: a Walk through 21st-CenÂtuÂry Los AngeÂles. FolÂlow him on the social netÂwork forÂmerÂly known as TwitÂter at @colinmarshall.

